
Elon Musk has selected Benji Taylor, who has extensive experience in crypto, to lead design at the social media platform X.
"I'm honoured to be joining X to lead design," Taylor wrote. "I believe this is the most important platform in the world, and I can’t think of a more exciting place to help shape the future."
Taylor previously founded Los Feliz Engineering, the developer of the self-custody wallet Family, which was acquired by Aave in 2023. Following the acquisition, he served as Aave's chief product officer before moving on to lead design for Coinbase's Base Layer 2 network.
Nikita Bier, head of products at X, revealed that he had invested in Taylor's app six years ago and expressed confidence in Taylor's capabilities.
"It was one of the most well-designed products I'd encountered," Bier wrote. "After six months of convincing, we're finally teaming up and building the greatest design team in the industry."
The appointment of a designer with deep experience in crypto wallets, DeFi, and blockchain user interfaces aligns with X's latest push into financial services.
Since last year, X has been developing its own payments system, known as X Money. It is currently in internal beta testing and is preparing for a limited external rollout, with a public launch targeted for April 2026, according to Elon Musk.
X Money is described as a central hub for financial transactions, including peer-to-peer fiat payments, high-yield savings, and crypto integration through "smart cashtags," a feature expected to allow users to trade stocks and crypto directly from the X timeline.
"I genuinely want crypto to proliferate on X," Bier said last month, while clarifying in another post that X will not handle trade execution or act as a brokerage, but intends to build the financial data tools and links.
Disclaimer: The Block is an independent media outlet that delivers news, research, and data. As of November 2023, Foresight Ventures is a majority investor of The Block. Foresight Ventures invests in other companies in the crypto space. Crypto exchange Bitget is an anchor LP for Foresight Ventures. The Block continues to operate independently to deliver objective, impactful, and timely information about the crypto industry. Here are our current financial disclosures.
© 2026 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.